Even if you think the unions are full of it, that they don't represent you, that everyone in the FA is a complete jackass--don't you think she ought to have made at least some passing bland aside expressing her fond hopes to resolve these issues amicably? Isn't it, well, contemptuous to pretend that there's no problem?
Our brave new branding campaign has its own website, and of course there is a brand new logo, which is "both sophisticated yet familiar" and which is, I believe, the third we've had since I joined SIUC in the late nineties (though I may have missed one or two).
|In with the new.|
|Out with the old.|
Apparently "Southern" reeked too much of Walter Wendler to be left as is, and clearly Carbondale has been demoted. I think our counterparts at the flourishing SIU campus, SIUE, will be pleased as punch to see that we're claiming the shorter SIU solely for ourselves (as the Chancellor repeatedly says she is speaking for SIU, not SIUC). Apparently those little white shadows in the SIU tell our new story. And the bell tower, which reminded people of stodgy old academic stuff, had to go.
And can't someone fix her damn apostrophes?
Just one more observation. I find it particularly rich that we are all encouraged to join in "critical conversations" about our strategic plan (the effort to revamp or replace Southern at 150), which is obviously still underway. But our marketers are ready to tell our story even before we've decided what our story is. (Not that I take the strategic planning to be any more valuable than the marketing, but still.)
Okay, enjoy your new logo.